Way back in the day, I hosted my high school’s radio station. Every single week, before our show went live, my radio partner and I would pop a cassette into a recorder. The following day, we’d sit in our broadcasting classroom and listen to all two hours of our show, noting what we did...
We put a lot of pressure on the content of our webinars. And getting a world-class guest speaker. And making sure our slides are beautifully done and will captivate throughout. And using a microphone that picks up our sound clearly and . . . the list can go on and on. While all of...
So you’ve decided to run a webinar. Maybe you committed to being a webinar host after attending one and seeing how effective it was. Maybe after months of hearing how webinars are marketing gold, you’ve decided to finally try it out. Or maybe, you just really want to share your expert knowledge with the...
We’re not shy to admit that webinars are a fantastic way to reach an audience and really build a connection with your brand. Okay, we LOVE to shout that from the rooftops. But (and this is a big Kardashian-sized but) webinars are only truly effective when you have quality content that keeps your attendees...
Brad Pitt strolls through the not-zombie infested laboratory, rendered invisible to the monsters thanks to the virus coursing through his veins. But wait, the corridor to the exit is blocked by a swarm of seriously-they’re-not-zombies. How will the sandy-haired, chiseled god of Hollywood make it to safety? Coolness personified, Brad saunters over to a...
Most people advertise their webinars through the same channels — a combination of social media posts, emails to their list, and maybe some pay-per-click. And you might be getting some good levels of interest using these methods. But if you’re prepared to widen out and try some new approaches, you’re going to find...